Luna’s Mexican Street Food
Brand Identity & Signage
with X-Identity
2018–19 Featured in AIA Detroit’s Emerging Designers Spotlight Exhibition
2019

Using the energy of the street food scene as inspiration, the branding for Luna’s Mexican Street Food in Ann Arbor, Michigan is bright, angular and fun. The logo design and iconography uses triangle shapes in reference to tortilla chips and quesadilla pieces, and folds reference the folding of tortillas.

orderedmass.com
the midwest, u.s.a.